【日本】明基BenQ W1700 4KHDR家用投影机获颁2018年度G-Mark设计大奖（GOOD DESIGN AWARD 2018）

在日前揭晓的2018年度日本G-Mark评选结果中，明基BenQ W1700 4KHDR家用投影机成功获得GOOD DESIGN AWARD的表彰。创设于1957年的日本G-Mark设计大奖（优良设计商品选定制度），是日本国内家喻户晓、具有高度影响力的设计奖项，也是全球四大国际性设计奖项之一。

受賞対象名：Home Cinema Projector [W1700]
事業主体名：BenQ Corporation
分類：一般・公共用情報機器
受賞企業：BenQ Corporation
受賞番号：18G050429

受賞概要

W1700 is a projector designed for A/V enthusiasts to enjoy an authentic digital cinema experience at home. Its true 4K HDR with CinematicColor technology expands the thrill of giant screen visuals in the living room. The CinemaMaster Audio+ 2 for massive sound from its powerful 5-watt audio produce sound quality as used by Hollywood studios, without distortion or noise. Its lightweight design and sleek, compact profile accentuates beautiful aesthetics to fit home decoration as well as intuitive functionality and hassle-free installation.

背景

The desire of consumers for stronger experiences of lifelike immersion is defining the trends of the home theater market. More and more products are being upgraded to support 4K HDR. More and more people wish for the visual experience of a large screen that can render clear details and vivid colors, without leaving home. Likewise, we’ve observed how the shapes of household appliances are evolving to resemble those of home decor, all in order to perfectly blend into home. Appliances need to be simple and easy to use, in a way general consumers can quickly grasp. Therefore, we combined advanced projection technology and a household friendly design so that, once turning on the W1700 projector, consumers can easily enjoy immersive, cinema-grade experiences while in their living rooms.

経緯とその成果

W1700 is a 4K projector designed to fit home decor and enjoy cinema experience at home easily.

デザイナーの想い

Should new generation technology be emphatic of powerful and highly professional features? Or should it strive to blend in harmoniously with the coziness of home? We make the place our users are in our biggest consideration. While they are enjoying the visual experience of ultra-high definition, their living rooms are, nevertheless, filled with a harmonious, mild and neutral ambiance. Instead of simply providing an apparatus or a machine, we hope to equip the living rooms with an appliance that can appropriately match their household space, helping them feel relaxed and comfortable.