在日前揭晓的2017年度G-Mark评选结果中,明基BenQ SW320 4K专业摄影显示器成功获得GOOD DESIGN AWARD的表彰。创设于1957年的日本G-Mark设计大奖(优良设计商品选定制度),是日本国内家喻户晓、具有高度影响力的设计奖项,也是全球四大国际性设计奖项之一。
受賞対象名:4K Photographer Monitor [SW320]
事業主体名:BenQ Corporation
分類:業務用情報機器
受賞企業:BenQ Corporation
受賞番号:17G050359
受賞概要
Designed for photography and color accurate work, SW320 is a 31.5” 4K UHD monitor offers extraordinary clarity of fine details and textures on a true 10-bit panel with 99% Adobe RGB color space coverage as well as supporting HDR content. The hardware calibration keeps images consistent with its original copies without being affected by graphic settings. The hotkey puck can be customized to map color modes or OSD settings and switch effortlessly. Its dark matte gray body, inner frames with a sloped angle, and the detachable shading hood can effectively reduce glare interference.
背景
The display is one of the most important tools during a photographer’s creation process. Via the display, every moment captured by the camera can be edited and perfected in detail. With the popularity of 4K capture and high resolution stills cameras, a high-quality monitor is an essential item. Understanding the key role that the display plays in the photography process, BenQ’s design team strives for accuracy and efficiency in its professional display series, to represent the images seen by professional users when they pressed the shutter button. Besides accurately displaying all details and decreasing external noise in the image, BenQ also allows photographers to focus on the moment captured in the image and efficiently complete their ideal work.
経緯とその成果
SW320 is a 4K color accurate monitor for photographer to revive the moment efficiently.
デザイナーの想い
The SW320 is a professional display designed exclusively for photographers to help them focus on their image’s color and lighting to recreate the feeling captured in the shot. The SW320 thus not only supports the latest image format standard and professional color management standards, but also recreates every detail that the photographer sees on site. It provides a fast, easy-to-use function mode to boost the efficiency of post-production work. A low-key gray color is chosen for the body. A low-gloss surface and inner frames with a sloped angle decrease the screen or ambient light reflection. Combined with the horizontally or vertically used hood, the user can focus on his/her photography work without interference.
審査委員の評価
行き過ぎないデザインのシンプルなシルエットと工業的センスを少し帯びた感じが、ツールの専門性を適切に表現している。カバー構造の安定性と回転しやすいスクリーンの構造に、スクリーンの下のプッシュボタンを合わせたデザインから、設計プロセスにおけるユーザに対する研究がうかがわれる。
担当審査委員 | 千葉学 みやけ かずしげ Aaron Nieh Jung-Ya Hsieh Shu-Chang Kung